The internet flooded with a lot of material, readers will steer-off lengthy and time-wasting articles. Therefore, drawing attention to your writing is important.
Fluff- Irrelevant information and Filler-Wordiness would creep into even the most accurate writing, with the pressure to achieving a certain word count or the urge to impress an audience by writing a lengthy article.
Fluff and Filler- A readers Eyesore
Planning to keep fluff off is the major key. During topic development, create a mental outline. Collecting information from different sources, understanding the topic and selecting the main points will produce informative writing. The article should be cross-checked to avoid repeating similar points. Stating obvious statements like, “Working mothers find it hard to enjoy quality time with their children’’ as an introduction to your article is a put-off, as it will make the reader feel that there is nothing new to learn.
The use of active voice instead of passive voice will often push a writer toward wordiness. For example, the words in the above statement in the active voice would be “Cross-check your article to ensure that you are not making the same points’’
A clear and informative article will motivate the readers to scroll down.